Memory Fast Moving Consumer Goods (FMCG)Version en ligne Essential Products par Hamidah Musa Bottom shelves To place "destination" products (milk, egg, rice, etc) further away so that customer will look for them regardless of price or promotion. Eye Level Shelves Top Shelves Products with small customer base. Promotion Display Techniques Point of Purchase (POP) can be used to highlight new products or draw customers' attention to a particular product. Checkout Line Techniques One last chance to capture impulse purchases by customers. Store Layout Techniques For oversized or bulky items. Essential products that are high in demands and sold quickly. Fast Moving Consumer Goods (FMCG) Customers will look for items to buy first in this space.
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