Relier Pairs Market researchVersion en ligne Match the terms with their definitions par Hannah Leadbeater 1 One-to-one interviews 2 Postal surveys 3 Telephone surveys 4 Face to face research 5 Testing 6 Sample 7 Observation 8 Desk research 9 Field research 10 Panel or group interviews In-depth responses conducted by a researcher with one respondent Research is conducted by the firm itself and uses primary data Research carried out by sending detailed questionnaires targeted at specific consumers Research carried out over the phone Research conducted from an office using data that has already been collected Discussions about new products or advertisements carried out in a group Research carried out by seeing people's reactions to products Research through watching consumer behaviour or potential customer numbers A group of people used to represent the views of the wider population Research is carried out via interviews/ questionnaires in the street
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