Why do we doomscroll?

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Complete the fill in the blank to learn about why we doomscroll

Sophie Janicke-Bowles

United States

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Compléter Why do we doomscroll?Version en ligne Complete the fill in the blank to learn about why we doomscroll par Sophie Janicke-Bowles 1 When we encounter negative news online , our brain's , sometimes called our " lizard brain " because it rapidly detects potential threats , becomes activated . Its job is to keep us by focusing our attention on . As a result , seeing upsetting headlines can trigger a mild - - flight response , making us feel that we need to keep searching for more information to understand the threat . At the same time , social media feeds are designed around , the same reward principle used in slot machines . Because we never know whether the next swipe will reveal something shocking , important , or rewarding , each scroll creates anticipation and small bursts of . This uncertainty makes it difficult to stop . Finally , doom scrolling is often driven by the illusion of . Reading more bad news can create the subconscious feeling that being constantly informed will somehow prepare or protect us from future events . In reality , consuming more negative information rarely changes the situation itself , but it can increase and while giving us a false sense of .