Event Marketing Mastery

Froggy Jumps

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Digital marketing for events quiz

2025hm163388 MORAA ONYIMBO

Kenya

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Event Marketing Mastery


Froggy Jumps Event Marketing MasteryVersion en ligne Digital marketing for events quiz par 2025hm163388 MORAA ONYIMBO 1 What is the primary goal of digital marketing for events? a Collect generic leads with no follow-up b Build brand awareness only c Increase ticket sales and attendance 2 Which platform is most effective for event retargeting ads? a Twitter ads only b LinkedIn ads only c Facebook and Instagram ads 3 What metric measures ticket conversion rate? a Click-through rate b Conversion rate c Reach 4 What is the purpose of a landing page for an event? a Show route map b Host FAQs only c Capture registrations 5 Which tactic uses UTM parameters? a Posting at optimal times b Tracking campaign performance c A/B testing headlines 6 Why is a content calendar important? a Keeps posts consistent b Increases ad spend c Guarantees viral posts 7 What is a promotional email best practice? a No visuals b Clear CTA and speakers c Long paragraphs only 8 Which KPI indicates audience engagement? a Engagement rate b Cost per click c Impressions alone 9 What type of ad creative works well for events? a Static text ads only b Eye-catching visuals of venue/performers c No branding 10 What is early bird pricing impact? a Incentivizes early registrations b Increases refunds c Decreases attendance