Social Media Analytics Quiz

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Analytics basics for social media

Créé par

Dharshini K

India

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Social Media Analytics Quiz


Social Media Analytics QuizVersion en ligne Analytics basics for social media par Dharshini K 1 What is the primary goal of social media analytics? a To catalog all posts for archival b To measure the impact of social activity on business goals c To track offline sales only d To increase only follower counts 2 Which metric best indicates audience engagement per post? a Cost per click b Churn rate c Engagement rate d Bounce rate 3 Reach vs. impressions: which is the estimate of unique people who saw a post? a Impressions b Engagement rate c Click-through rate d Reach 4 Which data source is commonly used in social analytics? a Phone call records b Email campaign logs c Platform analytics dashboards d In-store receipts 5 What metric helps assess content relevance over time? a Audience sentiment trend b Page load time c Follower speed d Ad spend 6 Which metric is essential for attribution across channels? a Overhead rate b Single-click attribution c Impressions only d Multi-touch attribution 7 Why are benchmarks important in social analytics? a They inflate numbers b They provide context to gauge performance c They slow reporting d They replace KPIs 8 What should dashboards prioritize for decision-makers? a Internal emails b Key metrics and trends c Weekly memos d Raw data dumps 9 Which metric indicates monetized value from social media efforts? a ROI of social activities b Post frequency c Content length d Organic reach 10 What privacy consideration is crucial in analytics? a Ignore user consent b Compliance with platform data policies c Hide all data d Store data indefinitely

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Social Media Analytics Quiz

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À propos de cette activité

Créé par

Téléchargez la version pour jouer sur papier

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Social Media Analytics QuizVersion en ligne

par Dharshini K

What is the primary goal of social media analytics?

Which metric best indicates audience engagement per post?

Reach vs. impressions: which is the estimate of unique people who saw a post?

Which data source is commonly used in social analytics?

What metric helps assess content relevance over time?

Which metric is essential for attribution across channels?

Why are benchmarks important in social analytics?

What should dashboards prioritize for decision-makers?

Which metric indicates monetized value from social media efforts?

What privacy consideration is crucial in analytics?