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Froggy Jumps
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ESB Study Guide

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ESB Study Guide

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Study for the ESB Exam in a fun way!

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Froggy Jumps

ESB Study GuideVersion en ligne

Study for the ESB Exam in a fun way!

par ESB Study Guide
1

What are startup costs?

2

What is the formula for determining selling prices?

3

For a bakery, if the direct costs for a chocolate cake are $15 and the indirect costs are $5, what is the total cost per cake?

4

What is a requirement for a Small Business Administration (SBA) loan as a funding option?

5

Which financial document reflects the financial health of a business by listing its resources and obligations at a specific point in time?

6

What does a positive net increase in cash signify?

7

Jerry owns an ice cream parlor. His starting balance last month was $1,900. His ending balance was $2,200. What is Jerry's burn rate?

8

What factors should be considered when interpreting ROI?

9

What is the formula for determining income tax expense?

10

Larry owns a shoe store. His starting balance last month was $17,300. His ending balance was $14,700. What is Larry's burn rate?

11

Ben owns a print shop. Last quarter's income was $8,000, his cost of goods was $650, and his total expenses were $4,300. What are Ben's net income and gross income for the last quarter?

12

Amanda is the owner of a flooring company. Her assets include $15,000 in cash, $10,000 in inventory, and $5,000 in equipment. Her liabilities include a $6,000 credit card balance and $800 in long-term debt. What is Amanda's equity?

13

What is the measure of operating risk in a business?

14

What financial document provides a summary of a business's revenues, costs, and expenses over a specific period?

15

What are the benefits of using Angel investors to help start a business?

16

Which of the following statements is true?

17

What are "Liabilities" in a restaurant?

18

Why is limited accessibility or availability a customer pain point?

19

What does buying physical assets outright provide?

20

Kelly has decided to purchase a new rug for her home. She visits a local home décor store and purchases a rug there. What type of transaction is this?

21

In a Partnership, who shares the responsibility for the business?

22

Which type of entrepreneurship focuses on creating products or services that benefit society?

23

What does a "Balance Sheet" provide for a restaurant?

24

Which of the following is an example of a service business?

25

In a business, which team manages the company's money and budget, ensuring there are enough resources to keep the business running and growing?

26

One should know if there is __________ for a product before taking on a business opportunity.

27

Which is a characteristic of a business opportunity?

28

What is the recommended approach instead of simply asking potential customers whether they would buy the product or service?

29

Which tool is a one-page document for outlining a business idea?

30

Which document is crucial for securing larger investments or loans?

31

Which research type offers more control over the data collection process?

32

Which characteristic makes online sales channels more scalable than physical stores?

33

What are the three tips for handling negative customer feedback?

34

Beyond a great product, what is crucial for an entrepreneur?

35

A target market is the __________ to which a company markets its products.

36

In SWOT analysis, what are strengths?

37

Which marketing method suits promoting a new phone app in a fun way?

38

One key Birchbox pricing consideration?

39

Which tool is most useful for supporting sales strategies in Customer Service?

40

A company releasing new software is constructing its marketing mix. Which of these elements comprise the marketing mix?

41

What do fulfillment centers do?

42

How can a business gather customer input for an MVP?

43

What is the main advantage of building a digital product from scratch

44

What is a potential advantage of fulfillment services in terms of scalability?

45

A value hypothesis explains the reasons why a customer may choose not to use a product.

46

Which are options for determining what a customer's service needs are?

47

Why is the urgency of the problem or need important for product/market fit?

48

Match the distribution type to its description.

49

If a smartphone app is available on Apple's App Store, what type of distribution channel is it using?

50

Abe is a business owner developing a quality control testing process for his products. Arrange the steps of creating a quality control process in the correct order.

51

In direct distribution, who is responsible for storing, organizing, and handling the products until they are ready to be shipped to customers?

52

Which outside agencies might set quality control standards in some industries?

53

You have an idea for a new service. Market research suggests the service is needed to solve a problem and will be enthusiastically embraced by customers. What is one of the first steps you must do before offering a new service?

54

What is a key consideration in evaluating regulations and compliance for a smartphone app?

55

Buying office space is __________ in the long run in comparison to leasing.

56

What formula is used to determine a company's customer retention rate?

57

A cooking company wants to identify a target market for a new, AI-enabled toaster oven. Which types of behaviors are analyzed when defining a target market? (Choose two)

58

How does defining the target audience benefit a business?

59

Your company manufactures 72 hr. emergency kits and sells them for a low profit margin. You want to expand your customer base to increase your sales volume, but you have a limited budget. What marketing method would be the best choice?

60

How does effective customer service impact sales conversion?

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