Consumer behavior: Culture & subculture

Froggy Jumps

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Class activity to elicit students understanding

Créé par

Nurasfalina Dahlan

Malaysia

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Consumer behavior: Culture & subculture


Froggy Jumps Consumer behavior: Culture & subcultureVersion en ligne Class activity to elicit students understanding par Nurasfalina Dahlan 1 Which of the following describes culture best? a A set of financial systems shared by a community b A learned set of beliefs, values, and customs c Innate behavior of individuals 2 What does enculturation refer to? a Adopting another group’s culture b Consumer socialization within one’s own culture c Rejecting societal norms 3 What is acculturation? a Losing one’s cultural identity b Economic assimilation c Learning or adopting another culture 4 Which of the following is NOT a type of cultural learning? a Formal learning b Technical learning c Academic learning 5 What are rituals in cultural behavior? a Symbolic activities repeated in a fixed sequence b Random acts of celebration c Marketing campaigns 6 Subculture can be defined as: a A distinct cultural group within a larger society b A dominant culture in a nation c A temporary lifestyle trend 7 Generation Z is also known as: a Digital immigrants b Digital natives c Baby boomers parents 8 Which of the following is NOT one of the six segments of Millennials? a Gadget gurus b Hip-ennials c Digital boomers 9 Generation X consumers are characterized by: a Preferring low-cost brands only b Frequent impulsive buying c Desire to look and feel young 10 Which generation is most diverse and highly connected? a Baby Boomers b Generation Z c Generation Y

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Consumer behavior: Culture & subculture

Froggy Jumps

À propos de cette activité

Créé par

Téléchargez la version pour jouer sur papier

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Consumer behavior: Culture & subcultureVersion en ligne

par Nurasfalina Dahlan

Which of the following describes culture best?

What does enculturation refer to?

What is acculturation?

Which of the following is NOT a type of cultural learning?

What are rituals in cultural behavior?

Subculture can be defined as:

Generation Z is also known as:

Which of the following is NOT one of the six segments of Millennials?

Generation X consumers are characterized by:

Which generation is most diverse and highly connected?