Froggy Jumps Goods vs. Services QuizVersion en ligne Test your knowledge on the differences between goods and services in marketing! par sarah ayyad 1 What is a key characteristic of goods in marketing? a Always perishable and seasonal. b Intangible and cannot be stored. c Tangible products that can be touched. 2 Which of the following is an example of a service? a A loaf of bread. b A smartphone. c A haircut at a salon. 3 How are goods typically consumed? a They are consumed emotionally. b They are consumed physically. c They are consumed mentally. 4 What differentiates services from goods? a Goods are always expensive. b Services are always physical products. c Services are intangible and cannot be owned. 5 Which is NOT a characteristic of services? a They can be stored for later use. b They are often customized. c They are produced and consumed simultaneously. 6 What is an example of a good? a A car repair service. b Consulting advice. c A laptop computer. 7 In marketing, how are goods typically marketed? a Based on emotional appeal only. b Through physical attributes and features. c By their service quality. 8 Which of the following statements is true? a Services can be returned after use. b Goods can be returned after purchase. c Goods are always non-returnable. 9 What role does customer interaction play in services? a Customer interaction is irrelevant. b Minimal customer interaction is required. c High level of customer interaction is essential. 10 Which of the following is a feature of goods? a They require direct customer interaction. b They can be inventoried. c They are always personalized.
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