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Beware! Retailers are tricking you into spending more money

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Full Blast Plus 4 Unit 3B p40.

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À propos de Compléter
shopping
gap-fill
supermarket shopping
full blast plus 4
shopping psychology
retailer tricks
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Créé par

Boglárka Kozári
Boglárka Kozári
Hungary

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Beware! Retailers are tricking you into spending more money

Fill in the gaps. Full Blast Plus 4 Unit 3B p40.

Boglárka Kozári
1

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Have you ever wandered into a shop with a list of a few things , only to come out with as much stuff ? There is a for this . have been using different techniques to increase their sales for years . And they !

Smell is a common used to get shoppers spending . Most supermarkets now customers with the smell of fresh bread or roast chicken to you hungry , in which case you are much more to buy food . if you're starving ! Many restaurants and fast food outlets use the same trick and send kitchen smells onto the street to more customers .

The way that products are also plays a very important role . More popular items are usually in the middle of so that you have to walk further , more products to reach them . Products that shops want to are placed at eye or at the end of aisles to get maximum . Many companies pay shops to place their products there .

Have you ever that certain shelves in shops look untidy , as if customers have been moving everything around ? This is not by . You may think that people would be put off by this but retailers often make areas untidy , so that customers believe they are looking at 'reduced - price' products or a very promotion .

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Even the way are designed can make you spend more . In many supermarkets , the tiles in aisles with expensive items are smaller so that it sounds as if your is moving faster , which makes you slow down and more time in that area . Many shops use carpets to slow your . Other shops windows , so that you have less connection with the outside world and are more likely to spend more time shopping . If you can't see that it is getting dark outside , you are more likely to your time inside the shop .

Retailers would quickly go of business if we walked straight in , bought what we needed , then walked straight out again . This is why in food shops , major items such as bread and milk are placed at the . Similarly , in clothes shops , fitting rooms and cash desks are usually far from the . Shopping malls usually have floor plans so that it's easy to get in , but to find your way out . Also separating escalators . between floors means you have to walk around the mall to go up to another . The more time you spend inside , the more money you are to spend .

Retailers are playing with your . Don't let them get with it !

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