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The perils of the business lunch

Many stories on the internet concerning the hazards associated with the business lunch . The best ? in my opinion ? is told by Jonathon Mildenhall , an advertising agency director . He talks about the first time he accompanied a new client to The Ivy ? a restaurant famous for its celebrity customers . Jonathon recalls that on that particular day the diners included models Naomi Campbell and Linda Evangelista , along with the singer George Michael . The lunch was accompanied by a fair amount of alcohol and everyone was except the client . He had driven to the restaurant and parked his car on the street outside . Jonathon had been given the task of regularly feeding the client's parking meter , which he did at regular intervals . Anyway , the long meal ended and the group went out with the client back to his car . Only it wasn't there ! It turned out that Jonathon had been putting money in the wrong meter . The car had been towed away ! There followed a very embarrassing trip to the car pound to retrieve the client's expensive car . Of course , not all of us entertain clients in restaurants by the rich and famous . However , the lesson is clear : don't get distracted by famous people or alcohol while entertaining !

So what is a business lunch ? Can we all agree that socializing with colleagues in the middle of the day is not a business lunch ? It is rather a business meeting , usually in a restaurant and typically with someone from another organization . The conversation will include business matters ? be it talk about a sale , an agreement , or an understanding that benefits both parties . You might think that this is quite a simple affair , but it is not . There is a whole range of and to think about . These range from the choice of restaurant , to who will pay the bill ; and from the decision to order alcohol or not , to the topic of conversation . For example , one young lady decided to combine several glasses of wine with lunch on a boat . The was that her lunch ended up in the bathroom . Not the best way to impress a client !

So let's assume that these two stories have made you a little more cautious in your approach to the next invitation . What advice can we offer here ? Well , the first thing that most experts agree on is that you should try to avoid food . Trying to answer a question while trailing a long piece of spaghetti from your mouth takes a lot of effort . It is best to choose food that can be consumed easily so that you can concentrate on the client , not on the dish . Which leads us to the next point : you want to hear what your client says . So choose a place without loud music , but not so quiet that they are reluctant to speak . Opinions on alcohol vary , even without the issue of cultural differences . Some say that it helps to lubricate the wheels of business , others maintain that it should be avoided if you want to stay professional .

Good conversation is an important ingredient , and it is a question of experience and judgement . There has to be a mix of general interest and business ; it's not a problem introducing or even controversial subjects , but try not to express extreme personal opinions . And never , ever , talk in a negative way about your own company or your guest's company , even if it were true . Of course , at the end of the meal , there is the bill to deal with . Who should pay ? Again , there is some disagreement among the experts ; some think that the bill should always be shared , others think that the person who invited the other should pay . Whichever you choose , try to reach an agreement at an early stage and avoid any at the cash desk .

There you have it . Follow these guidelines and hopefully you'll come away from your next business lunch with the right deal .


Now check your understanding !