Relier Pairs Market researchVersion en ligne Match the terms with their definitions par Hannah Leadbeater 1 Observation 2 Testing 3 Postal surveys 4 Face to face research 5 Telephone surveys 6 Field research 7 Desk research 8 One-to-one interviews 9 Panel or group interviews 10 Sample Research carried out over the phone Research carried out by seeing people's reactions to products Discussions about new products or advertisements carried out in a group Research through watching consumer behaviour or potential customer numbers Research is conducted by the firm itself and uses primary data A group of people used to represent the views of the wider population In-depth responses conducted by a researcher with one respondent Research is carried out via interviews/ questionnaires in the street Research carried out by sending detailed questionnaires targeted at specific consumers Research conducted from an office using data that has already been collected
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