Relier Pairs Advertising_Mid Term ExamVersion en ligne Mid Term Study Activity par Cardelia Brewer Brewer 1 Spyware is... 2 Marketing is an important business function... 3 Why do businesses conduct researches? 4 Marketing plan... 5 Identifying and satisfying the needs of customers during the development and marketing of a product or service. 6 How can an ad's success be determined? 7 Found in 1946 8 A marketing business that plans, creates, and manages the advertising for other businesses. 9 The consumer decision-making process in which a moderate amount of time is spent collecting and comparing information about an unfamiliar product or brand. 10 Why is an emotional connection beneficial to an advertisement? 11 How can an ad achieves its goal and be considered great? 12 Found in 1976 13 A range of abilities or competencies that a person may develop during their life through their education, training, work experience, interests, and extra-curricular activities. 14 Students who are participants in a Career and Technology Student Organization develop... 15 Promotion that seeks to develop initial demand for a good, service, organization, person, place, idea, or cause. 16 How does a person's self-concept relate to their purchases? 17 How can an ad become "great?" 18 Found in 1965 19 A belief in the moral benefit and importance of work and its inherent ability to strengthen character. 20 Maslow's Hierarchy of Needs highest level is... 21 When a person hurt or embarrass another person using their cell phone or other technology to send or post text or images. 22 Sharing files with others or giving others an opportunity to look at files can cause a computer to have... 23 The driving forces that cause consumers to buy products and services. 24 Why are psychographics useful to marketers? 25 The combination of unique qualities of a company, product, or product line. 26 The difference between a need and a want... informative advertising learning, thinking, communication, technology, and interpersonal skills which are essential skills. because it is a reflection of their success and status when it achieves the sponsor's objective and satisfies the customer's objective by engaging them and delivering a relevant message. SkillsUSA To determine exactly what customers want because emotions can be very powerful motivators. by how well it achieves its goals through increased sales, attitude change, and heightened brand awareness. because it is all about satisfying customer needs; therefore, sales, profits, and continued success is dependent upon customer satisfaction. limited decision making marketing concept buying motives Advertising Agency a serious computer threat that monitors a person's online activities or installs programs without the users' permission or knowledge. Health Occupations Students of America work ethics cyberbullying a virus a need is anything that a person requires for survival whereas a want is something a person desire but could live without. Distributive Education Clubs of America self-actualization which is when a person realizes their potential. employability skills is important because it focus on the marketing functions that carries out action plans and timelines to be completed. Have a strategy, creativity, and an execution because they look at consumer interests, attitudes, opinions, and lifestyles which are important factors that influence consumer purchases. brand