DIFFERENTIATION
SEGMENTATION
SWOTANALYSIS
POSITIONING
COMMODITIES
MULTIBRAND
MARKETING
STRATEGY
PACKAGE
SUPPLY
DEMAND
PRICE
H
H
O
E
U
S
W
O
T
A
N
A
L
Y
S
I
S
Z
M
U
L
T
I
B
R
A
N
D
E
P
M
D
S
F
S
V
O
P
A
C
K
A
G
E
K
I
N
N
E
I
K
L
E
X
R
O
Y
I
T
N
W
S
O
F
O
P
F
C
F
U
I
R
A
N
U
G
L
M
E
U
X
F
Q
O
L
C
I
N
T
A
A
W
D
B
W
A
R
P
N
E
Q
E
U
K
A
O
I
F
K
O
I
I
O
R
B
P
O
R
E
G
P
A
W
I
D
M
W
O
H
P
V
K
O
L
V
E
B
V
I
L
X
T
O
P
P
A
U
O
O
E
X
Y
E
N
Y
G
O
E
U
A
M
A
Y
A
D
S
B
T
E
E
A
T
A
Q
K
U
A
T
M
N
G
D
N
I
C
I
V
Y
E
I
E
U
R
I
X
N
O
Q
E
I
A
T
G
N
E
A
X
A
I
E
B
J
E
E
C
T
T
D
M
I
O
G
S
Q
E
T
A
W
R
D
X
M
J
X
A
A
E
O
B
F
O
U
F
I
J
X
L
F
I
G
M
Y
R
P
D
N
O
I
I
K
X
O
E
L
Y
U
D
E
U
C
T
O
R
I
F
I
X
Q
J
N
U
U
S
S
A
S
B
T
S
E
G
N
E
I
I
B
A
F
C
C
O
G
Z
C
L
I
A
U
U
G
W
Y
Q
E
S
L
A
D
U
P
R
I
C
E
